Food Safety Alliance

Creative to support healthcare workers on front line of COVID-19

The Situation

sagecomm is proud to invest in the community we call home. The sagecomm team donates both financially, and with time and expertise, to many local and regional charities each year. During the COVID-19 pandemic, when our friends at Food Safety Alliance and Doholis Lambert were partnering with Parallel49 Brewing to make hand sanitizer for front line healthcare and essential workers, they asked sagecomm to join the team.

The Solution

sagecomm provided pro bono creative services to produce a unique name, logo and can design, as well as some public relations, for the donation of nearly 2500 cans of hand sanitizer to local organizations. Recipients included those who support vulnerable people, including children with compromised immune systems and populations experiencing poverty and homelessness. The story was featured in a variety of local news outlets, including CBC London.

Delivered Services

  • Naming Strategy
  • Brand Development
  • Creative Development
  • Public & Media Relations
Sanitizer cans with Food Safety Alliance + Doholis Lambert logos
Tablet showing CBC coverage of FSA sanitizer launch
Family isolating at home
Teal sanitizer can with Doholis Lambert logo
Blue sanitizer can with Food Safety Alliance logo

Ready To Rock?

Maybe we’ve already convinced you. Or maybe you'd like to check out our work and learn more about our process first. Let's do it.
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